Goal Tracking
If you have a leadgen site, you will likely need to track goals for various actions. This could include form submissions, button clicks and other engagement metrics.
You can send custom events into Kardio which can represent these goals.
If you have similar Events set up in GA4, we would recommend using the same labels for consistency.
Here's an example of firing a goal event for a contact form submission:
<script>
window.kardio_data = window.kardio_data || [];
window.kardio_data.push({
event: "goal",
event_name: "contact_us"
});
</script>
In Kardio, you can then marry this goal label with a title for easier analysis. So you can assign goal_1 as "Contact Form Submissions".
This goal title will then be shown across the platform when you're able to filter data by goals. We will search through our database for this data.